![]() This content appears in a user’s feed with the word ‘Promoted’ underneath the company name and follower count, as shown below. You can also post sponsored content by creating video ads on LinkedIn. You will then see a range of templates for your keyword that you can preview and start editing for your project. All you need to do is select your preferred aspect ratio and search for a template, using a keyword such as beauty products. PRO-TIP: You can easily create gold-standard LinkedIn videos in any dimension (1:1, 16:9 or 9:16) even if you’ve never edited a video before using InVideo’s ready-to-use templates. If you’re looking at uploading a video that will look as good on a desktop as it does on mobile, go ahead and use the 1:1 dimension. ![]() Compare it with other dimensions in the image below, and you’ll see what we mean That’s because it makes for an immersive viewing experience. The best LinkedIn post dimension to upload your native LinkedIn video to your feed for desktop is 16:9. Compare it with the other dimensions below, to see what we mean. It takes up the whole mobile screen for a great viewing experience. ![]() If the LinkedIn video size is bigger or smaller, it will either get cropped off or will get blurry bars around it, making the user experience less than ideal. Keeping user experience in mind - the best dimensions to upload your native LinkedIn video to your feed for mobile is 4:5. Your LinkedIn post dimension can be landscape (16:9) or square (1:1), but remember that if you’re posting a vertical video (9:16), LinkedIn will add padding around the borders, like so:Īnd, in contrast, here’s what a horizontal (16:9) video will look like: The video resolution must be between 256 x 144 pixels to 4096 to 2304 pixels. The accepted file formats include MP4, ASF MPEG-1 and MPEG-4, MKV, H264/AVC, MP4, VP8 and VP9, WMV2 and WMV3. Your video must be between 3 seconds to 10 minutes in length. The LinkedIn video size must be under 5 GB. Here are the key LinkedIn video specs to keep in mind for native video content on the platform: So, uploading native videos will help your content reach the most number of eyeballs.Īnother advantage is that native videos auto-play (and loop) when a user is scrolling through their feed - allowing them to make a first impression on a scrolling user. Native Videos on LinkedInĪ native video is one that you can upload straight to the platform, and - here’s the best part: the LinkedIn algorithm favours native content. Without spending hours on editing Get started for free 2. Now that you understand the ideal LinkedIn video size, let’s talk about the different kinds of videos you can upload on LinkedIn and we will also show you how these will look when uploaded on the platform - so you can make an informed choice. That’s why it is important to pay special attention to the framing of your content - especially if you want your video to look good on both, mobile and desktop. ![]() ![]() When a 4:5 vertical video is viewed on a desktop, it will be cropped to a 1:1 ratio and may have a blurry black framing on the side. To figure out the best dimensions for your LinkedIn video, you need to first understand where your audience is going to view your video - on mobile or desktop? This is especially essential when it comes to sponsored content.įor example, a wide (16:9) video looks great on desktop devices, however on mobile, a 4:5 vertical video gives the most immersive video experience. Here’s a cheat sheet to help you figure out the best LinkedIn video size and dimensions: What’s The Best Video Size For LinkedIn? Specs for Videos on LinkedIn Company PageĪnd if you stay till the end, we will also share with you a hack that will allow you to create super engaging videos for LinkedIn in minutes - even if you have never edited a video before. Want to make the most of your videos on LinkedIn ? In this guide, you’ll find everything you need to know about LinkedIn video specs - so you can create videos for LinkedIn in the best resolution and format.Ĥ. ![]()
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